Building a fashion brand takes more than creativity—it takes strategy, structure, and the right resources.

After launching and growing Kaela Kay into an internationally recognized fashion brand, I created these working guides to give emerging designers and entrepreneurs the tools I wish I had when I started.

Each e-book is packed with real-world advice, practical templates, and proven strategies to help you confidently design, produce, price, and launch your fashion collection. Whether you’re just starting out or ready to take your brand to the next level, you’ll find the support you need right here.

Explore the collection and start building your dream brand today.

How to Purchase

Each e-book is priced individually and is delivered as a downloadable PDF.

To place your order:

  1. Email me at thecatherineaddai@gmail.com with the title(s) of the e-book(s) you’d like to purchase.

  2. Send payment via e-transfer to thecatherineaddai@gmail.com.

  3. Once your payment is received, your e-book(s) will be emailed directly to you as a PDF file.

Please allow up to 48 hours for delivery after payment confirmation.